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The Team

Don Reiman

Donald-L.-Reiman-2President & Founder


Don is an Idahoan through and through. Born, raised and educated in Boise, he has been involved in the financial services industry for over 30 years. Among his many passions, helping people is Don’s favorite talent. An avid cycler, pilot and rafter, Don embraces Boise’s many unique opportunities to work and play hard. He enjoys close friendships, both professional and personal, with entrepreneurs, philanthropists, athletes, outdoor adventurers, and fellow BSU fans. He and his wife, Mary, are active in Rotary and numerous other organizations.

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Doug Hetheringtondoug-hetherington-professional-picture

Employee Benefits Consultant

Doug is a respected and trusted Employee Benefits veteran with over 15 years of experience as a licensed Life & Health broker in Idaho. He has extensive experience with building and managing self-funded plans, cost containment, and is pioneering community based health programs in Idaho and the Northwest. Doug also has vast knowledge of group captives and was the architect and co-founder of RB EmCap, the first open access Metric Based group health captive in the country. Doug has also developed ERISA and tax compliant programs to assist employers and employees in managing their liability as a result of the tax mandates associated with the Affordable Care Act.

Doug was born in Emmett, Idaho and has roots throughout the Northwest. He is married and has three beautiful children. He enjoys community leadership, coaching youth sports, and enjoying the outdoors of Idaho.


Joseph A. Chertudi

Joe-Casual-cropped-600x660Financial Advisor


Born and raised in the Basque country of northern Spain, Joe is fluent in four languages. Joe moved to the US in 1972 and settled here. He has amazing stories to tell, a warm heart, and a passion for the things he does.

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Investment regulations including SEC and FINRA/SIPC registration requirements limit the dissemination of information on investments and services. Access to this site is intended for and limited to individuals residing in states in which advisors from the Echelon Group are FINRA and/or SEC Registered or exempt. Securities and Advisory Services offered through KMS Financial Services, Inc., a FINRA member firm. Representatives Donald Reiman, Joe Chertudi are registered for securities business with residents of: CA, ID, NV, OR and WA.